Rethink the way you see sales and learn how to position yourself as a trusted advisor, and not just someone looking for their next sale. 

Through this program, you will learn how to establish credibility with your clients, increase your selling confidence and know how to develop more qualified opportunities, resulting in quicker revenue generation and higher margins.

Through a combination of bi-weekly 2-hour sessions, one-on-one coaching, online training and peer support, the Sales Training is designed to assist entrepreneurs and professionals from Nova Scotia’s growing ICT sector in overcoming sales and business development challenges throughout the entire sales process.


  • None


Session 1 – Getting started: use Sales Systems to avoid sales “traps”

  • Monday, June 3rd | 10 AM – 12 PM

Session 2 – Relationship development: enhance your communication skills

  • Monday, June 10th | 10 AM – 12 PM

Session 3 – Introduction and meeting management: own your meetings

  • Monday, June 17th | 10 AM – 12 PM

Session 4 – Customer pain: understand your customers and their business

  • Monday, June 24th | 10 AM – 12 PM

Session 5 – Explore: know your prospect’s budget and decision-making process

  • Tuesday, July 2nd | 10 AM – 12 PM

Session 6 – Closing and referrals: understand how and why

  • Monday, July 8th | 10 AM – 12 PM

Session 7 – Creating a prospecting plan: develop your cookbook to drive new revenue

  • Monday, July 15th | 10 AM – 12 PM


Facilitated by Sandler Training

The world leader in innovative sales, management and leadership training. For more than 40 years, Sandler has taught its distinctive, non-traditional selling system and highly effective sales training methodology, which has helped salespeople take charge. The program will be led by experienced trainers, Eric Fry and Jennifer Weatherhead.


Sandler Training Offices

Date(s) - 03/06/2019
10:00 am - 12:00 pm